What is Algolia and How Can It Help Your Business Search?

What is Algolia and How Can It Help Your Business Search?

January 31st, 2022

Simple search capabilities just don't cut it anymore. Customers and users expect expansive search that helps them find what they need, and fast.

Sunrise Integration
  by Sunrise Integration

What is Algolia Integration?

Search functions on websites have evolved from the rudimentary tools that we’ve used in the past. As internet users, we’ve become accustomed to rich and expansive search functionality on the websites we frequent. Netflix, Twitter, and Amazon are great examples of this–websites like these demonstrate that offering an elegant search experience to your users goes far beyond displaying a list of results when someone enters a query into a search bar.


If you work for an ecommerce brand with a large catalog of products that you want customers to browse before making a purchase, how can you improve your search capabilities so their shopping experience is more enjoyable?


Maybe you run a media outlet that has published thousands of news stories under several categories. How can a robust and insightful search engine enhance a reader’s experience on your website?


If you’re a SaaS company that offers extensive support documentation and other information, you need to implement powerful search capabilities so users are able to access the information they need quickly.




How Algolia Integration Benefits Your Business

The Sunrise Integration team is able to get the most out of Algolia by working with large databases and APIs and developing enterprise grade solutions to optimize and personalize your search at scale. This means increasing conversions and search speeds as your business grows.

Algolia provides a dashboard that lets you customize your website’s search as well as view search analytics. The dashboard enables your business and marketing teams to engage and customize the search experience to the benefit of your users. With it, you can do the following:


  • Promote specific products or brands

  • Add personalization to your search

  • Test different search configurations

  • Get insights and analytics on user behavior

  • Get insights and analytics on your products


If you’re a fan of highly detailed analytics and insights data to power your decision-making processes, then you’ll love what Algolia has to offer. With the dashboard, you can access data that gives you a greater sense of who your users are and how they behave with your catalog/content:


  • View click and conversion metrics, which tell you which products (or content) your users clicked on, and which ones they purchased or liked.

  • See which searches are popular and which searches are returning no results. With this information, you make decisions like promoting popular products or content knowing that’s what your users are looking for.

  • View these analytics for subsets of your users: such as those shopping from their mobile phones, or from specific countries. 

Supercharge Your Website’s Search with Algolia Today


Tags:   algolia