Learn how to optimize your Shopify store for search engines and shoppers. We’ll show you the tools built into Shopify to increase visibility and drive organic traffic.
We’ll cover:
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How Shopify handles meta titles, descriptions, and URLs
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Structuring collections and blogs for better rankings
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Using built-in reports and apps for SEO insights
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Image optimization and AI-generated alt text
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Quick wins for holiday and evergreen SEO